Our work continues because the demand for experienced business development services remains strong. Every week, students, inventors, creatives, entrepreneurs, and small business owners seek trusted guidance to help them navigate the challenges of starting, growing, and strengthening their business ventures.
At New Norm Biz Inc., our clients are building far more than professional portfolios. They are establishing legitimate, sustainable businesses through business formation, permits, licenses, registrations, certifications, business plans, professional biographies, funding readiness, and strategic business growth. We remain committed to delivering practical solutions through Business Development, Technical Assistance, Education, Mentorship, Financial Literacy, and Professional Consulting.
Whether you have worked with me through the Small Business Development Center (SBDC) at the College of Lake County, the Lake County Tech Hub (LCTH), New Norm Biz (NNB), or the Lake County Financial Education Center (WSB), you know the approach has always remained the same: provide honest guidance, relevant information, practical solutions, and proven support that produce measurable results.
Over the next several posts, New Norm Biz will be highlighting some of our most successful client stories—individuals and businesses who committed themselves to the process and achieved remarkable milestones. Their journeys demonstrate what is possible when preparation, perseverance, and professional guidance come together. Mezi Inc, ChicagoFlavas, BellasKitchen, InfinityVenues, etc… I.C.U. 
We simply do the work.
I am sincerely grateful for every client, referral, partnership, collaboration, and opportunity to serve. Watching our NNB clients and WSB students reach meaningful milestones continues to be one of the most rewarding parts of this journey. Together, we are helping build stronger businesses, professionals, families, and communities that will create positive, lasting impact for years to come. Without God, none of this is possible. Grateful. Blessed.
If you’re serious about starting, growing, or strengthening your business, I’m here to help.
If you or your organization would like to collaborate, partner with us, or support the work we’re doing throughout our communities, I invite you to reach out.
Blessings,
Eddie Soto
CEO & Founder
New Norm Biz Inc.




